CAPSBOLD Impact Challenge

Individual entry, 50 places, University of Nicosia students only. The CAPSBOLD Impact Challenge is a 72-hour creative marketing competition run by the agency CAPSBOLD in collaboration with the University of Nicosia and the tech company SPORTSOFT. Registered participants receive the brief at 12:00 on 27 November 2026 and then have 72 hours to develop a solution; submissions close at 12:00 on 30 November 2026. The brief is an actual SPORTSOFT business challenge rather than a hypothetical academic case, and entrants are asked to account for the business context, target audience, budget and the potential measurable impact of their idea. Judging is on creativity, quality of execution and strategic reasoning. What happens after the 72 hours. The ten finalists are announced on 7 December 2026 and pitch to an industry jury at an in-person final at the University of Nicosia on 11 December 2026. Three winners are selected. Prizes include a MacBook, a Bluetooth speaker, an AirTag and other branded gifts from CAPSBOLD. Jurors named so far are Liudmila Marochkina (CEO, SPORTSOFT), Memnia Papadopoulou (Head of Legal Counsel, SPORTSOFT) and Stavriana Nathanail (CMO, Digital Tree Group), alongside CAPSBOLD and University of Nicosia representatives and invited industry professionals who have not been named individually. Who can enter. Open to University of Nicosia students studying Marketing, PR, Management and related fields. Participation is individual rather than in teams, and places are capped at 50. Registration opened on 2 November 2026; no closing date has been published, and the registration form sits on CAPSBOLD's own promo page, linked from the University of Nicosia announcement. A preparation workshop with CAPSBOLD's Elizaveta Balakireva (SMM Lead) and Denis Lukyanov (Product Marketing Lead) is held in person at the University of Nicosia on 16 November 2026. Note on the dates above: the organisers publish the challenge window as 27–30 November, with the grand final as a separate date on 11 December.

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